Optimal Strategix Group, Inc. (aka OSG or OSG Analytics) is a global technology and analytics provider that delivers outcomes on customer engagement to Fortune 500 clients, with the help of leading analytical technologies and world-class global resources. OSG uniquely combines historical data with the future needs of patients, physicians, consumers, or audience members of our clients by going beyond the “who” and the “what” and understanding the “how” and “why” behind their decision-making. OSG focuses on the 3E’s, Behavioral Expectations, Superior Experiences, and Guaranteed Engagement, to help drive growth through customer-centricity.